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Reputation Management

By definition, reputation management is the practice of influencing stakeholder perceptions and public conversations about an organization and its brands. It includes monitoring perceptions and conversations, responding to reputation threats and proactively seizing opportunities to boost reputation.

A brand reputation manager supports a brand’s reputation on the internet by managing online resources. Some brand reputation managers get involved in the branding process. Others use online channels and platforms to track and influence public perception of the brand.

We specifically track review submissions and respond accordingly to positive (4+ stars), medium (3-4 stars) and to negative (less than 3 stars). If a negative review cannot be resolved with the reviewer, we will attempt to have it resolved by the review source (Google, Facebook, etc.).

Another way to address a negative overall score is to generate more positive reviews thus diluting the negative score.

Click here to view the process and pricing.

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